Due to the continued success and growth of Matrix, we are pleased to announce that as of Monday 4th April 2016, Craig Butterfield will take up the position of Media Manager. Craig brings with him a wealth of experience of working within angling media and will be charged with maximising Matrix’s exposure across Europe both in traditional printed media form and also online too through various digital platforms. In addition he will be working very closely with the team of angling consultants across Europe to co-ordinate and feed back new product ideas and testing alongside Matrix’s team of in-house product developers.
Our Group Marketing Manager, Lewis Porter, was understandably very excited to have acquired the services of such a respected person within the industry commenting: “I have known Craig for quite some time and he has produced a fair amount of top quality content for us on a freelance basis over the past 6 months. As soon as the vacancy for a full-time Media Manager became available he was the first name on my list to contact and I am delighted that he was so keen to join a fast-growing team that is dedicated to driving the Matrix brand forward.”
Speaking on his new role Craig too was very excited about what the future holds: "I’m delighted to be joining Matrix, the brand is going from strength to strength and I’m really looking forward to working with the fantastic team of sponsored anglers and consultants both in the UK and across Europe to not only showcase the products but also to pass on the wealth of knowledge within the team. There are a number of exciting projects in the pipeline for me to immerse myself into over the coming months and I really cannot wait to get started.”